Facebook Targeting High Wire Balancing Act! Discrimination vs Tight Targeting

Various ethnic and abilities cartoon people in line with X's and checkmarks above them to start our post, Discrimination vs. Psychographic Targeting

A high profile – and potentially high stakes – lawsuit put a spotlight on potential discrimination challenges confronting social media marketers. The ACLU launched a formal complaint this week with the Equal Employment Opportunity Commission (EEOC), claiming Facebook allows bias against women and other groups in relation to marketing for jobs. This lawsuit may likely have […]

Real-Life Job Hunt Fails: What (& What NOT) To Do In The Job Search

It’s hiring season at AIMCLEAR (it’s always hiring season!). That means we’re regularly culling through numerous inquiries to find the next awesome AIMCLEARian. While “how to get hired” posts can be a dime a dozen, some tips are worth highlighting, remembering… and circling in red. Our focus is on whether you have the skills we […]