91st Annual Hotel Ezra Cornell

March 17, 2016
Ithaca, New York

AIMCLEAR Founder Marty Weintraub will take the stage Saturday, March 19 from 8:45 to 9:15 a.m. at Cornell University’s School of Hotel Administration for his session, Targeting Audiences Through Social Media.

Marty will speak to the power of psychographic targeting that can be effectively utilized by the hospitality industry. His session falls in line with this year’s conference theme, “the new normal: same game, new rules.” The theme reflects the unprecedented change coming to (an already existing within) the hospitality industry, particularly as it relates to millennials’ influence in redefining industry norms.

For more information, check out the conference’s student-run blog.