Social Marketing Cluster Facts: Facebook’s Messenger Enters The Commerce Ring & Twitter Users Brace For Heartache

On Friday, we dive into the week’s social media news, providing you with real (and amusing) insight into this dynamic industry. What’s up this week?

Facebook gives developers the nod to create interactive chat bots in Messenger, YouTube rolls out interactive virtual reality stories (woah) and Twitter indicates they MIGHT change character limit from 140 characters to 10,000 characters (ugh).

Want more? Watch SMCF. Turn it on. Turn it up.

Pinterest Points The Way As Silicon Valley Grapples With Diversity, @daveyalba, WIRED

Snapchat Lets Publishers Link Directly  To Their Discover Content On Facebook, Twitter, @Kchaykowski, Forbes

YouTube App Rolls Out Interactive 360 Video, Social Media Examiner

Twitter Restores Politwoops’ API Access, Allowing It To Post Politicians’ Deleted Tweets Once Again, @yaelwrites, Forbes

Here’s What You Can No Longer Say On Twitter, @mjcontrera, The Washington Post

Introducing Conversational Ads, Twitter

Twitter 10K? Twitterati Say Save It For ‘War And Peace’, @faresmelissa, Reuters