32 Totally Free Google “Search Plus Your World” #SEO Resources

Marty Weintraub +1 Picture

Marty Weintraub +1 Picture

[Marty Note: It’s amazing to see how Google’s brilliant strategy we cited grew into an actual social platform. Read more about our take on +’s evolution)

Businesses: Raise your hand if you barely cared about Google+ until your SEO consultant called to say now you just have to. While the disproportionate weight Google is placing on + driven results may be unhealthy for SERPs in the short term, opening a relatively easy + door to bomb Google SERPs serves the function of enlisting SEOs to goad businesses into participating in Google’s fledgling social community.

Google’s strategy is brilliant, sort of like a sardonic dominatrix forcing her ambivalent quarry to capitulate with promises of immediate pleasure, ultimately resulting in long-term frustration for the poor S.O.B. that surrendered. Trust me, it won’t stay this easy to participate your way into SERPs via + as businesses flock to grab their share and mega authority profiles are grown by brand gorillas. Long term, true socialization will likely benefit SERPs. For now, one thing is sure: The SEO world is changing in radical ways. While (of course) we’d love you to hire a specialized consultant to counsel you on what to do next, here’s an awesome start without having to fork over mucho-sheckels. Read on as SEO industry pundits weigh in with gobs of actionable insights and tactics.

Google has tried to go social before. From the ill-conceived “Wave” to the “Buzz” debacle, they’ve failed  and gloriously to impel its throngs of users to take the leap to socialization in a Google environment. Conventional wisdom is that Google users don’t traffic Google to be social. At first, + was interesting but looked like it could be another ho-hum. That’s all changed now. SEOs like you and I are giddy lemmings, flocking and falling all over our feet, telling businesses that they too should participate in the land rush. Sadly, it’s true! “Calling all businesses! For the next 15 minutes Google organic prominence is easier than usual!”

Here are 32 totally free Google Plus Your World SEO Resources. From the greatest minds in the industry to niche trade pubs, have a gander:

Additional Resources, Added “Post” Humously

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