I had the pleasure of chatting with Chris Boggs for a few minute in Chicago, aside the SearchEngineStrategies glitz & glare. A fixture on the international SEM conference speakers circuit and blogger, he’s a well respected practitioner of SEO and paid search. [kml_flashembed movie="http://www.youtube.com/v/QZWxyhP4Mso" width="425" height="344" wmode="transparent" /]
In 2007, Chris joined Brulant (now owned by Rosetta) as the manager of the SEO team. He has a diverse history, began having embarked on the SEM path in 2000, moving from in-house to consulting in 2002.
He is the moderator & associate editor for the Search EngineWatch Forums and is associate editor for the Search Engine Roundtable. Since 2007 Chris has been on the Board of Directors of the Search Engine Marketing Professional’s Organization (SEMPO).
In this interview Chris speaks his mind on the ever evolving industry, measuring success and how his involvement in the community has prepared him for “modern” social media