Category: Paid Search

Image of a sunset turning the sky bright orange, in reference to the sunsetting of Universal Analytics.

Google Analytics 4: Channeling Reality & Crucial Next Steps Checklist

Jessica Fuchs February 20, 2023

Channeling Reality: Google Performance Max Ads Campaigns in the Wild

Jessica Fuchs January 6, 2023

Two businesswomen arm wrestling over paid search and SEO.

SEO & PPC: A Lesson in Integrated Marketing

Lea Scudamore July 2, 2020

Google Shopping Feeds and Merchant Center

Searchify Your Shopping: How to Use Supplemental Feeds

Susan Wenograd June 29, 2020

A Google ad with extensions targeting Jason Fried searches on Google that reads, "Is Jason Fried off base? Read more on AIMCLEAR Blog."

Are Brands “Cowardly” for Buying Competitors’ Brand Keywords on Google!?

Marty Weintraub September 4, 2019

AIMCLEAR

Google Ads Weather Data Integration: Bid-Boosting Code Revealed

Mitch Larson March 8, 2019

A closeup of the light trails on grade separation or 17 bridges, roads, and ramps intersecting represents the post, The NEW "Data-Driven" Marketing: Who's in Charge NOW?

The NEW “Data-Driven” Marketing: Who’s in Charge NOW?

Manny Rivas April 24, 2018

Marketing Business Intelligence: How to Crush Marketing ROI Goals

Hotshot Marketing Business Intelligence: How to Crush Marketing ROI Goals

Manny Rivas February 21, 2018

slay-search-terms-report-analysis

Slay Search Terms Report Analysis to Save Serious Cash

Mitch Larson March 14, 2017

A boy picks his nose: Strike Gold with PPC Ad Extensions

Strike Gold with PPC Ad Extensions: Defining & Mining Your Strategy

Megan Taggart January 27, 2017

A woman's face pressing through spider webs introduces our blog, 5 Frightful Paid Search Account Mistakes (& How To Fix Them)

5 Frightful Paid Search Account Mistakes (& How To Fix Them)

Megan Taggart October 28, 2016