Incorrect! We all know that social media can be a wasteful time-suck. However, after setting up your profiles, taking just a half hour each day can make an unbelievable difference.  Here are some posts that speak to daily social media marketing methodical efficiencies:
How to Spend Only 10 Minutes Per Day on Twitter, Mashable
Daily 18-Minute Social Media Plan For Small Businesses, Hootsuite
Social Media Sharing: 5 Minutes a Day Is All It Takes, LinkedIn
Double Your Pinterest Followers in Just Five Minutes per Day, Marketing Profs